5 Things We Learned at Google Shopping Forum Munich
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Data-driven marketing, engineering and analytics.
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Marketing Weekly Digest Blog #8: Performance marketing in the zero click era
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How Meta CAPI recovered 37% of "missing" purchases for a travel client
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Beyond Loyalty: A Decade of Data, Creativity, and Growth
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Case study
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Full Advantage Conference: Key Insights from Microsoft Advertising in Croatia
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Events
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Valamar Case Featured in New Croatian University Marketing Textbook
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Case study
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Microsoft Advertising: Join Full Advantage Zagreb
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Events
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Highlights from DK2025
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Our First Employee Exchange: Gaining Insights and Building Connections
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Events
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Unraveling data discrepancies between Google Ads and GA4
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Analytics
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Last-Minute Holiday Campaigns on Meta to Maximize Results:
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5 Must-Know Marketing Insights from This Year’s Web Summit in Lisbon
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Events
Digital Trends and Triumphs: Highlights from SoMo Borac 2024
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Events
Unveiling the Art of Data: Using Data to Showcase Creativity in Advertising
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Case study
Challenges of B2B Marketing
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EU Ruling on Booking.com’s Price Parity: Effects on Hotel industry and Digital Advertising
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Dynamic UTM parameters in Meta Ads
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Campaign Automation
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The Power of Account Management Skills in PPC Project Management
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Project management
TikTok Ads vs. other advertising platforms - how do they compare?
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TikTok Advertising: Creating Ads on TikTok
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Introduction to TikTok Advertising – Basics and Getting Started
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Behind the Scenes at the 1st MeasureCamp Croatia
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Analytics
Events
We have won IAB MIXX Best in Show Award: A Major Success of a Data-Driven Marketing Project
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Blue Cave Tour: Transforming Leads
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Case study
We have become a Meta Certified company!
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SeekandHit
Unveiling the impact of currency value with Google Ads
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Kiwi.com: Increasing direct bookings
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Case study
Be bold beyond borders
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Events
“The middle man”: Day in life of a digital marketer @SeekandHit
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A day in life of a junior @SeekandHit
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SeekandHit
Google and Blueprint certificates: the means and proof of continuous learning
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How to do ads AB tests in the times of machine learning?
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Podravka: 10+ years of advertising
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Bike.hr: Increasing Ad Revenue by 118%
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Why should you test Facebook lead generation campaigns?
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Challenges of automated optimisation on Google Display Network
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Vitapur: Increasing Webshop Revenue by 78%
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Školska knjiga: Achieving ROI of 1602%
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How I got my start as a Digital Marketer and what you can do to get yours
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Serious Bing Ads Conversion Tracking Issue (Agency Point of View)
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Measurability of Internet Advertising Campaigns
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Advertising on the Google Content Network
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How to Monitor ALL Twitter Visits in Google Analytics?
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Website SEO Guide (PDF)
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An Introduction to Google AdWords Auction
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Using Google AdWords? Be Careful When Viewing Your Adverts
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Google SEO guide for beginners
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Comparison of organic and PPC conversions
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Google AdWords: Quality Score and Ad Quality
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What effect will the financial crysis have on the online marketing?
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Enterprise options of Google Analytics
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The importance of links and backlinks structure
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Google advices for multilingual sites
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Google Insights for Search
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Utilize the potential of misspelled keywords
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5 frequently made pay per click mistakes
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Mobile Internet Marketing- where is it going?
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Search Engine Friendly Web Design
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Google advising on how to move a site (domain)
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How to redirect URLs using 301 redirection
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URL redirection and link optimization
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Alternative way of defining keywords #5
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Internal Google webspam regulations leaked out
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Negative keywords and its implemenentation to your ad campaign
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LinkedIn as a source of expert advices
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How to set up a multilingual page?
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Duplicated content is not always penalized
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Testing and implentation of keywords #4
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Keyword value assessment #3
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Tools for generating and recommending of keywords #2
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Complete guide to proper keyword selection for your web site #1
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How to optimize a website in 6 steps
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20 SEO things you better don't do
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